Hospitality businesses to become net positive

Article posted

18th May 2023

Read time

3-5 min read


Mollie Pinnington

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A number of hospitality business groups have agreed to work towards net-positive hospitality over a five year plan.

What is net positivity?

Net positivity is a concept focused on creating a positive ecological impact and reducing the carbon footprint of hospitality businesses. It involves businesses taking actions that reduce their environmental impact, such as energy conservation, water use reduction, waste management and recycling procedures, sustainability procurement practices and innovative approaches to climate change mitigation.

In addition, net positivity also looks at offsetting any remaining impacts by investing in projects that have positive effects on nature and communities. Generally speaking, it's a holistic approach to minimizing the negative impacts of a business’s operations while generating measurable social value.


How do hospitality businesses plan to become net positive?

The hotels and resorts involved have promised to take action to protect nature, enhance climate resilience and take responsibility in order to reduce the environmental impact of their operations.

The hospitality sector has found itself struggling in recent times due to high energy bills. Increasing more sustainable practices will not only help bring costly energy bills down but could also offer a new selling point to draw more customers in.

The hospitality group that is running the scheme alongside the resorts is the Sustainable Hospitality Alliance. The hope by introducing net positivity to these companies they can drive long-term and tangible change in the sector. Not only will the businesses benefit from this, but also the communities and environment they are based in.


How can net positivity impact the hospitality sector?

Net positivity can have a majorly positive effect on the hospitality sector. It can help reduce the environmental impact of hospitality businesses, making them more sustainable and cost-effective in the long run. By investing in projects that have positive effects on nature and communities, hospitality businesses can make a significant contribution to their local economies while also taking steps to mitigate their environmental impact.

Net positivity can also help to create a positive reputation for hospitality businesses, as customers become more aware of the actions they take to protect the environment and strive to be net-positive. This could result in increased customer loyalty and improved word-of-mouth marketing for the business.


How can your business get involved in net positivity?

Businesses can get involved in net positivity by taking a proactive approach to their operations, investing in energy-saving technologies, and implementing sustainable procurement practices. Businesses should also focus on minimizing their carbon footprint by reducing the use of single-use plastics, investing in renewable energy sources such as solar or wind power, or working with suppliers who practice sustainability.

Businesses can also offset their environmental impact by investing in projects that have positive effects on nature and communities or joining initiatives such as the Sustainable Hospitality Alliance which offers guidance and support to hospitality businesses looking to become net-positive. Find out more today about net positivity here and see how your company can get involved.

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